Constructing a Social Network
Creating actionable, visual maps of real-world relationships requires analysis and understanding of multiple types of data:
Relational data for connections.
Transactional data for fidelity.
Behavioral data for influence.
Square Blackboard With Equations.
Activate uses proprietary algorithms (based on peer-reviewed, published research by us and our scientific founders) to assess the structure and quality of networks of relationships between people, and to determine influential individuals and communities. In most cases, we are able to discern influence spreading out to the third degree of separation (to a person’s connections’ connections’ connections). As a result, our algorithms identify both direct and indirect relationships, important in influencing behavior within a target population. These insights enable more precise and effective interventions and monitoring.
How and Why This is Changing the Game
Networks are the invisible webs that hold communities together, and in every community, a small subset of individuals has an outsized impact on the behavior of the group. Activate Networks gives you the platform to identify, activate, and harness these networks and the critical influencers within those networks.
Who Can Use It?
Fraud & Risk
Professionals in commercial operations at pharmaceutical companies, hospital administrators, sales-oriented and client-facing leaders at Fortune 1000 companies, and risk management professionals can gain significant benefits from Activate Networks’ software tools. Using our platform, and data that they already have or that Activate can identify or collect, companies reach and unlock the commercial value of their key stakeholder communities: sales prospects, clients, employees, physicians, engineers, experts, and more.